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BEST SELF
UI/UX
Best Self is a Kickstarter project created by entrepreneurs Allen Brouwer and Cathryn Lavery. After a very successful campaign on this platform the decided to go ahead with the company and start an online shop.

The first step of the project consisted on designing the user experience scheme. The project was expected to be very clean and clear, where the blank spaces, corporate colors and big images stood out above all.

The second part was focused on the website’s graphic design – that later on would be implemented in Shopify – on the art direction of the photo shooting and on the management and coordination with the development team.

The result is a dynamic web, where each project has its own page with an exclusive design, and where we find animated elements and a complete integration with the brand’s social media.

The project can be visited at bestself.co

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USER EXPERIENCE
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USER INTERFACE

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SEE IT IN ACTION